We were finalists 🥈 in the TikTok Ad Awards Italy 2023, for our ongoing Influencer UGC + SparkAds campaign for Trainline🚆under the category Greatest Performance!!

Greatest Performance Category

This category celebrates the measurable impact of paid TikTok campaigns by highlighting brands that have best used TikTok to exceed their lower-funnel goals.

• Trainline by TATAM Digital & Trainline 🙌

• American Express by Mambo & UM

• Fastweb by We Are Era & Mindshare

• LUISAVIAROMA by Cooltura, OpenInfluence & Loop

• ODStore by Mambo

• Paramount+ by Caffeina & Wavemaker Italy

• Ray-Ban by Cooltura

• Sanofi Consumer Healthcare - Enterogermina by Fuse & PHD

• Unieuro by Bcube & Zenith

• Valentino by Dentsu

Our Results

With the goal of driving efficient downloads across Italy, Spain and France, Trainline challenged us to look for unique and creative TikTokers and create amazing pieces of UGC content to then boost with SparkAds.

• 140+ pieces of content YTD.

• Our influencers drive 2x lower CPI vs regular designed ads.

• Campaign expanded from Italy to Spain and France.

Some of our Videos

• Sabrina.Musco (IT)

• Andrea.Lorenzon (IT)

• OnDeRoaders (IT)

• BougerenFrance (FR)

• JessetMilan (FR)

• FitClaire (FR)

• Guillenbri (SP)

• LaVidaNoEsSoloTrabajar (SP)

• PlanesBrutales (SP)